Making Sense of Parcel Data: A Newcomer’s Guide to Smarter Self-Storage Decisions

If you’re new to the self-storage industry, you quickly realize how much there is to learn. From choosing the right location to understanding market trends, data plays a huge role in making smart business decisions. That’s why I’m excited about the recent release of Parcel Data on Radius+—it’s a game-changer for anyone looking to get a deeper understanding of the market.

So, What Exactly Is Parcel Data?

Think of parcel data as a detailed snapshot of individual properties. It includes information like lot size, ownership records, zoning rules, and assessed property values—all essential details when considering where to develop or invest in self-storage. Instead of relying on broad market trends, this data lets you zoom in on specific properties and assess opportunities more confidently.

Why Should You Care About Parcel Data?

Before diving into self-storage, I didn’t realize just how important these details are. With parcel data, you can:

• See who owns a property and check zoning rules to ensure a site is suitable for self-storage.
• Find available land that fits your investment or development plans.
• Compare property values to make smarter financial decisions.
• Understand the competition by looking at nearby facilities and market saturation.

How Can You Use This Data in Real Life?

If you’re like me and love practical examples, here’s how you can put parcel data to work:

1. Picking the Perfect Spot – Before jumping into a new development, check parcel data to confirm if the location is zoned for self-storage.
2. Doing Market Research – Compare land parcels and see which ones have the best potential based on price, ownership, and availability.
3. Scouting the Competition – Overlay self-storage facility locations with parcel data to see where there might be room for growth.
4. Planning Your Next Move – If you’re looking to expand, use parcel data to identify nearby properties that could be a great fit.

Final Thoughts

Tools like parcel data make a massive difference for those still learning the ropes in self-storage. Access to accurate, detailed property insights means we can make decisions based on facts, not just gut feelings. And with Radius+ making this data easily accessible, it’s never been easier to dive in and explore.

Curious to see it in action? Check it out for yourself at Radius+!

Ilyssa is an experienced marketing professional with over 12 years of expertise in brand marketing, content marketing, and operations. Passionate about mission-driven retail brands and emerging digital trends, she excels at using storytelling to create compelling brand experiences. Although new to the self-storage industry, Ilyssa brings a fresh perspective and a proven track record of success in driving growth and engagement across various sectors. Stay tuned to keep up to date with all of Ilyssa's Insights!